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<!doctype html>
<html>
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<link href="./output.css" rel="stylesheet">
<link rel="stylesheet" href="https://use.typekit.net/fvi1zio.css">
</head>
<body>
<header class="font-ivy">
<nav class="flex flex-row p-8 mx-auto">
<a
class="flex items-center mb-4 font-medium title-font md:mb-0"
href="./index.html"
>
<div
class="size-24 bg-[url('./images/bradenpate.svg')] hover:bg-[url('./images/bradenpate.svg')] bg-cover"
alt="Braden Pate Avatar"
></div>
</a>
<ul class="flex flex-col flex-wrap items-end flex-grow text-3xl font-bold sm:flex-row sm:items-start sm:justify-end">
<li>
<a href="./index.html" class="mr-5 transition-all text-blue-950">
Work
</a>
</li>
<li>
<a href="./about.html" class="mr-5 transition-all nav-link hover:text-blue-950">
About
</a>
</li>
<li>
<a href="#" id="sayHello" class="mr-5 transition-all text-slate-400 hover:text-blue-950">
Say hello
</a>
</li>
</ul>
</nav>
</header>
<div class="p-8 mx-auto">
<p class="pb-24 text-5xl font-black font-ivy sm:text-7xl text-slate-400 animate-fadeIn">
I’m Braden Pate, a creative director and designer based in Boston. I’m currently leading brand creative
at Coveo.
</p>
<div class="flex items-end">
<img class="w-10 pr-4" src="./images/arrow-down.svg" alt="Arrow Down">
<div class="text-2xl leading-none font-ivy text-slate-900">
<strong>Explore my work</strong>
</div>
</div>
</div>
<div class="p-8 mx-auto font-ivy sm:grid sm:grid-cols-2 sm:gap-8 auto-rows-min">
<div class="col-span-2 auto-rows-max">
<a href="./work/mendix-ai.html">
<video autoplay muted loop class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll">
<source src="./images/work/mendix-ai/mendix-ai-promo.mp4" type="video/mp4" />
</video>
</a>
<p class="max-w-3xl pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">Highlighting the transformative power of AI at Mendix through brand and digital design.</span>
Leading the creative direction to showcase innovation at a top low-code app development company.
</p>
</div>
<div class="row-start-2">
<a href="./work/mendix-refresh.html">
<video autoplay muted loop class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll">
<source src="./images/work/mendix-refresh/mendix-logo-reveal-clip.mp4" type="video/mp4" />
</video>
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">Navigated a brand refresh for Mendix that included a refreshed mark and new messaging.</span>
Maturing our stance from a startup to a reliable platform owned by Siemens.
</p>
</div>
<div class="row-start-2">
<a href="./work/mendix-cko25.html">
<img class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll" src="./images/work/mendix-cko25/thumbnail.png" alt="Mendix CKO 25">
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">Directed the creative vision for our annual company kickoff at Mendix,</span> engaging employees with a compelling theme focused on leveling up and driving growth.
</p>
</div>
<div class="row-start-3">
<a href="./work/ef.html">
<img class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll" src="./images/work/ef/thumbnail.png" alt="EF">
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">Led the web and marketing design efforts for EF Ultimate Break,</span> creating a modernized brand and booking experience that captured the spirit of young travelers while supporting the company’s growth.
</p>
</div>
<div class="row-start-3">
<a href="./work/wedding.html">
<img class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll" src="./images/work/wedding/thumbnail.png" alt="Wedding">
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">Designed my wedding invitation suite,</span> combining the elegance of sumi ink typography with thoughtful design details to reflect the joy and spirit of the celebration.
</p>
</div>
<div class="row-start-4">
<a href="./work/makeshift.html">
<img class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll" src="./images/work/makeshift/thumbnail.png" alt="Makeshift">
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">A branded podcast for Mendix, spotlighting the makers driving innovation with low-code technology</span> and the transformative impact they create within their companies.
</p>
</div>
<div class="row-start-4">
<a href="./work/agile.html">
<img class="pb-8 transition-all duration-700 ease-out transform scale-90 opacity-0 animate-on-scroll" src="./images/work/agile/thumbnail.png" alt="Agile">
</a>
<p class="pb-24 text-xl font-bold text-slate-500">
<span class="text-slate-950">A campaign and eBook showcasing how Mendix accelerates Agile Development,</span> driving progress from ‘Do’ to ‘Done’ with unparalleled efficiency and innovation.
</p>
</div>
</div>
<div id="footer"></div>
<script>
fetch("./footer.html")
.then((response) => response.text())
.then((html) => {
document.getElementById("footer").innerHTML = html;
});
</script>
<script src="./script.js?v=1.0"></script>
</body>
</html>